The Big Break is a program created by American Express program to help small business owners take the next step for their businesses. We shot videos for each of the finalists, which were posted on the American Express Facebook page. The businesses with the most likes received a suite of prizes from American Express, including $25,000 to expand their business and individualized counseling from small business experts.


Case Study



Project Videos







Digitas
Writer / Creative Director: me
Art Director / Creative Director: Kim Baskinger